What we name files on our website may seem like a trivial matter. Yet any time spent on a shared network drive will highlight the importance of naming conventions and organization. Here are several reasons your website file names matter, as well as guidelines for creating a naming convention for you.Continue reading “Why Website File Names Matter”
The About Us page may seem unimportant to you and your church leadership. Everyone wants to focus on posting the latest news and events. Yet without an effective explanation of your church’s story, you may be losing out on new members. The message you broadcast in this section is essential to building trust. Here are several factors to consider when creating it.Continue reading “Creating an Effective About Us Page for your Church”
Encrypted website traffic is not just for eCommerce sites. All websites can benefit from encryption. Many browsers and search engines even alert users to
The impending General Data Protection Regulation (GDPR) has many organizations worried. Your church does not have to be one of them. This article addresses several steps you can take to follow these new laws. The good news is that these changes all positively impact your users’ experiences.
Continue reading “Church Communications Checklist for GDPR Compliance”
An international ministry needs to follow international regulations. This includes the General Data Protection Regulation (GDPR). Starting on 25 May 2018, European countries are clamping down on privacy issues. Here is a brief overview of what these new regulations are. Also, I mention a few ways this will impact your church.
Continue reading “How GDPR affects Church Communications”
One of the most important tools a church has on its website are landing pages. Social media shares and paid advertisements often drive traffic to a landing page. Those landing pages inform and persuade users to take action. Here is an updated article on this most important of page types.
I first wrote about landing pages almost 6 years ago. The good news is their primary function has not changed much since then. Yet how to make it perform better and rank higher in search engines has.
Animations are often thought of as a trend of the early web. This is because many developers discovered animation techniques. But few bothered to learn when and why to use them. Yet in many situations, animation is still helpful. This is true in church websites, social media and mobile applications. Here are situations where you should consider using animations.
Continue reading “When Your Church Should Use Animation”
We all should know about responsive design. Yet design techniques continued to evolve. Adaptive design is one of the latest buzzwords in the mobile web community. In this article I will describe the difference between responsive and adaptive design, and when each should be used.
Continue reading “Moving Beyond Responsive Design”
Have you ever seen an application with no user interface? Many of you have used them without even knowing it. They only need us to speak. The spectrum ranges from automated phone directories, to the Apple’s Siri. The next question is “how does this relate to my church?” The problem arises when those zero UI application cannot find information about your church. Without properly encoded data, you make programs work harder to know about your church.
Continue reading “Preparing Churches for the Zero UI Revolution”
This article has no tricks or shortcuts to fix a broken website. What it has is a method for fixing the most common problems over the coming months. You will still need to publish and update content. These steps make great side projects. So with regular effort, you will overcome your looming challenge and have a fantastic church website!
Continue reading “Steps to Fix a Broken Website”
One of the latest church buzzwords is online services. Some churches are holding back. While it is a fantastic outreach tool, you may want to focus on your local community. Yet the need to reach the entire world with the Gospel is there. Plus, your local congregation can also benefit. Here is how.
Continue reading “Other Uses for Online Church Services”
Many technology enthusiasts in the church complain that it has taken us too long to get on the web. We are accused of being reluctant adopters. Digital ministries are often behind the curve. On the outside, our slow pace makes us appear averse to change. Yet the hesitation to move into the virtual world was not without merit. Here is my take on why we were slow, and how we can overcome it.
Continue reading “Why We Are Slow to Digital Ministry”