When you ask for donations on your church website, it matters as to how much you ask for. By pairing a suggested donation amount with a type of donation, you not only influence how many people give, but how much they finally give. I will explore methods and explain how they can be best utilized.
Topics covered include
- Blank Donation Values
- Locked Donation Values
- Guided Donations
Consider the types of donations you wish to ask for, then see how different conventions can nudge your members to give a particular donation size. Choose methods that best suit your situations before you select a service provider. You want to make sure the service you finally settle on can process the transaction you wish to initiate.
- My article "Donations on your Church Website: Influencing the Outcome"
- Paul Boag’s article: "Charity web design: How charities nudge users into action"